Providing exceptional customer service is key to the success of any business organization, whether there is direct interface with end-users or not.
Today we define key terms with respect to service and provide several tips to enhance an exceptional customer experience.
Service : The process of assisting customers to find solutions that meet their needs and expectations in a manner that has been promised.
Exceptional Service - The process of consistently meeting and exceeding the customer’s need and expectations.
Service delivery - The act or manner of providing service to customers.
Engaged customer - A customer who shares an emotional bond with your business/organization.
To provide exceptional service and introduce the WOW Factor , here are some helpful tips
(1) Know your Products and services. The more you know the better you can advise your clients about features and benefits that are helpful to them.
(ii) Be courteous. A smile , a friendly greeting goes a long way.
(iii) Be respectful. Always listen carefully to clients, show respect and be responsive to their needs.
(iv) Ask for feedback. This may be by way of guided conversation, questionnaires, electronic surveys. You learn more of your customers needs for your products and services when you allow them to freely share their opinions.
An engaged customer is pivotal to your success. They do more business with you , forgive more easily and will often refer new clients &/or stay for a lifetime. As small business owners, we need to proactively train and encourage all our staff to provide the kind of client recognition and exceptional service experience that will stimulate and drive the growth of our business. Please leave a comment or opinion.
